The first toy was made in Ibi at the beginning of the 20th century and, after that, a long list of manufacturers followed suit.
The many years spent making the dreams of our children come true have turned Ibi into SPANISH CENTRE FOR TOYS.
The toy sector is a difficult and demanding market that is conditioned by strict safety and quality regulations, by the design, the seasonality and the influx of Asian products.
These factors have forced our firms to be efficient, flexible, acquire exceptional “know-how”, be pioneering, very thorough and be unbeatable to triumph in any other market.
Our companies master each stage of the production process and the product life cycle.